19 December 2017

Since the first meetings in August 2016, BJS has developed twenty plus parts, ranging from bushes, springs, nuts and bolts to larger plastic items, most of which are now fully approved.

First product supplies were delivered to the Sears assembly lines in August 2017, one year after first contact between the companies.

Nicholas Jones, BJ Seals Operations Manager stated " This is a great example of the Welsh Automotive Forum in operation and the potential that exists for members of the Forum to co-operate for mutual benefits "

BJ Seals Ltd. was formed in 1998 to provide the automotive and agricultural replacement markets with competitively priced products, produced to the highest of quality standards.

Since then, the company has systematically progressed and is now a leading supplier of genuine Land Rover and MG Rover parts as well as 2nd tier source to Massey-Ferguson and 3rd tier to Ford Motor Company.

Modern manufacturing and storage facilities combined with excellent quality systems has allowed the company to maintain competiveness whilst managing growth, particularly through its trading division, BJS Parts & Services


Sears Seating is a leader in the design and manufacture of suspension and non-suspension seating systems for the agricultural, construction and material handling equipment markets.

The Company has its head office and manufacturing facility in Iowa USA, with subsidiaries in China, Brazil, India an office in Japan, with its European Headquarters based in Ebbw Vale.

Known for propriety products, Sears is the major seating supplier to John Deere, CNH, Claas,Caterpillar, JCB, Bobcat , Hyster - Yale,  and many other Tier 1 Customers around the world.

Since 1855, Sears Seating has built a reputation for highly innovative seating products that offer unparalleled comfort and durability. Sears holds over 60 patents and utilizes the latest technologies in design and testing to ensure every seat meets or exceeds customer expectations.